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	<title>Cullmann Design Blog &#187; design</title>
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	<link>http://blog.cullmanndesign.com</link>
	<description>A collection of writings and observations about the web, advertising, and and the field of design by Chris Cullmann, Creative Director and Online Strategist</description>
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		<title>An American Artform</title>
		<link>http://blog.cullmanndesign.com/2011/07/an-american-artform/</link>
		<comments>http://blog.cullmanndesign.com/2011/07/an-american-artform/#comments</comments>
		<pubDate>Fri, 01 Jul 2011 21:32:35 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[art. design]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=734</guid>
		<description><![CDATA[Vimeo has become the epicenter of fantastic creative short-films and great storytelling. A new short by Josh Clason, part of the Depth of Speed series is an excellent example. A wonderfully filmed story showing celebrating the art of pinstriping. Part artform, part commercial design, part modern religion, the film highlights the what keeps this American [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Anatomy Of An eMail</title>
		<link>http://blog.cullmanndesign.com/2011/06/anatomy-of-an-email/</link>
		<comments>http://blog.cullmanndesign.com/2011/06/anatomy-of-an-email/#comments</comments>
		<pubDate>Sun, 26 Jun 2011 20:29:35 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[how-to]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=720</guid>
		<description><![CDATA[eMails have been part of the marketer’s arsenal since the first websites sprouted from the digital protozoa. They lack the flair of social media, the metrics of websites, or the sizzle of YouTube. They are still a very valuable resource and a great way to engage an audience.

I’ve put together an basic outline of what makes for a strong marketing email. This is a good primer for anyone who is getting started in emarketing or if you’re starting to see the trend back towards the use of emails and email newsletters.]]></description>
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		<title>The Invisible Signature</title>
		<link>http://blog.cullmanndesign.com/2011/06/the-invisible-signature/</link>
		<comments>http://blog.cullmanndesign.com/2011/06/the-invisible-signature/#comments</comments>
		<pubDate>Wed, 15 Jun 2011 02:16:43 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=700</guid>
		<description><![CDATA[I’ve had the pleasure of working with a lot of very talented designers and art directors. Some have been mentors, some peers, and others, colleagues who I’ve found inspiring. What I have found common (besides amazing design talent) in all of the creative people whom I admire is an ability to create client oriented solutions [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A/B Testing For Success</title>
		<link>http://blog.cullmanndesign.com/2011/05/ab-testing-for-success/</link>
		<comments>http://blog.cullmanndesign.com/2011/05/ab-testing-for-success/#comments</comments>
		<pubDate>Tue, 31 May 2011 00:23:52 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[A-B Testing]]></category>
		<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=681</guid>
		<description><![CDATA[A/B testing is a method that compares 2 or more approaches to a call-to-action to improve response. The post explores the concepts behind this type of testing and what you can learn from it. The idea seems instinctual. It has been in use for many years in the form of best practices and specialty groups who know and understand particular audiences. What makes this so powerful in the digital domain is the near real-time results and responses that can be put to use. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Doc2Dock</title>
		<link>http://blog.cullmanndesign.com/2011/05/doc2dock/</link>
		<comments>http://blog.cullmanndesign.com/2011/05/doc2dock/#comments</comments>
		<pubDate>Tue, 24 May 2011 01:11:02 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[non-profit]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=670</guid>
		<description><![CDATA[Doc2Dock is a new non-profit that makes use of the medications and supplies that Hospitals and large medical practices destroy and redistribute these materials to developing countries. Excellent marketing materials and social media channels make engaging their efforts very easy.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Modern Don Draper Is A Geek</title>
		<link>http://blog.cullmanndesign.com/2011/05/don-draper-is-a-geek/</link>
		<comments>http://blog.cullmanndesign.com/2011/05/don-draper-is-a-geek/#comments</comments>
		<pubDate>Thu, 12 May 2011 02:58:32 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[work]]></category>
		<category><![CDATA[agency]]></category>
		<category><![CDATA[creative direction]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=660</guid>
		<description><![CDATA[I’d like to paint a different portrait of Mad Men character Don Draper. A Don Draper that, to have client confidence and power to influence an agency, would have to have up-to-the-minute understanding of market trends, a comprehension of demographics, insight into new communication platforms, a multiple screen display of his client’s Google Analytics and a massive Twitter following. ]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Learn From Mistakes</title>
		<link>http://blog.cullmanndesign.com/2011/04/learn-from-mistakes/</link>
		<comments>http://blog.cullmanndesign.com/2011/04/learn-from-mistakes/#comments</comments>
		<pubDate>Sat, 23 Apr 2011 00:00:27 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[How-To]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[business]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=636</guid>
		<description><![CDATA[A new show on the 5by5 network, Let’s Make Mistakes, is focused on converting people in the design business into people in the business of design. Although only 2 episodes into the franchise, it has already articulated that the craft of design-the profession of design-is one of industry and value and not to be sold short of it’s value. ]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Some eMail Marketing Best Practices</title>
		<link>http://blog.cullmanndesign.com/2011/04/email-marketing-best-practices/</link>
		<comments>http://blog.cullmanndesign.com/2011/04/email-marketing-best-practices/#comments</comments>
		<pubDate>Mon, 18 Apr 2011 00:10:24 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[How-To]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[how-to]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=620</guid>
		<description><![CDATA[A good email campaign is the root of many CRM programs and a staple of the digital branding. Unfortunately, emails go wrong all too often. I’ve put together a short screencast explaining some best practices and a number of do’s and do not&#8217;s for email designers and writers. &#160; Some eMail Marketing Best Practices from [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Starbucks Mobile Payment</title>
		<link>http://blog.cullmanndesign.com/2011/01/starbuck-mobile-payment/</link>
		<comments>http://blog.cullmanndesign.com/2011/01/starbuck-mobile-payment/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 16:08:44 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[mobile]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=526</guid>
		<description><![CDATA[Famous for coffee and a saturating retail presence, Starbucks Coffee Company released a new service this week that will change retail exchanges from this point forward. The new offering, Starbucks Card Mobile, provides BlackBerry and iPhone users the ability to pay for purchases at over 6,800 retail stores using their smartphone. The application acts as [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Type Inspiration</title>
		<link>http://blog.cullmanndesign.com/2011/01/type-inspiration/</link>
		<comments>http://blog.cullmanndesign.com/2011/01/type-inspiration/#comments</comments>
		<pubDate>Mon, 17 Jan 2011 02:04:36 +0000</pubDate>
		<dc:creator>Chris Cullmann</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://blog.cullmanndesign.com/?p=507</guid>
		<description><![CDATA[2011 is going to be the year for typography in web design. With the rise of CCS3 and several fantastic font-embedding solutions, web designers and developers have a complete type palette without using images or unreliable font-substitutions. To act as inspiration and as a model for how simple typography can be employed as an expressive [...]]]></description>
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