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Google Chrome Web Store

Google Chrome Web Store and the future of thin client computingI write about Google quite a bit. They tend to make some very big waves in the industry and effect not only the anthropological group that I belong to, but the public as a whole. The announcement of the Google Chrome Web Store is no exception. The new store, designed to support a pending roll-out of the new Google Chrome OS, makes a lot of sense. The operating system, based entirely on connection to the internet for utility, will need it’s equivalent to the AppStore. In its current form I wasn’t sure on whether it was without use or without a home.

At first, the store seems a bit out of place. Why would anyone want to “install” a bookmark? Or root themselves to one location for their webapps? Sync.

Google’s Chrome browser supports a synchronization feature that, when logged into from any computer, duplicates your browser’s apps and all of the accounts and web applications that you are using. And, with a web-based application, all of your settings and files are identical as well. The real offering is a move towards a “thin-client” that has Google at the hub of your online experience. A move away from the desktop OS, away from platforms and away from boxed software packages.

For the enterprise, this model offers a flexibility that is completely unprecedented. Imagine a sales force that was without reliance on IT support. Or a work-force that could operate virus-free and with continuous and real-time software updates. Templates, pricing schedules, policies could all be updated immediately with no latency or mistaken files.

A brilliant idea. And, like the iPad, Google is starting with the consumer market as both a testing ground and a path to gain confidence with users.

Category: Uncategorized

Tagged: google, google chrome web store, thin client

About Cullmann

Chris Cullmann is a Creative Director and Online Strategist. He works for Ogilvy CommonHealth Interactive Marketing, a digital agency dedicated to healthcare marketing. His professional and personal portfolio includes interactive websites, viral and social media, and online education applications. His portfolio and observations about the design and marketing industry can be found at www.cullmanndesign.com

The opinions expressed on this site are my own and do not reflect those of my employer or those who I am professionally connected.

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