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A Day In The Life

A Day In The Life re-invisioned by Ridley ScottDirector Ridley Scott, of BladeRunner Fame, will be producing the most recent re-envisioning of “A Day In The Life” series. Most popular in it’s form as a coffee tablet book, this series is one of the original “crowd sourcing” projects inviting people from all walks of life and stations to provide a visual record of their experiences on a particular day.

The current incarnation will begin life as a user-submitted video via a dedicated YouTube channel and will evolve into a feature-length film with Scott at the helm of creative. Budding film-makers can submit their own videos and have their work featured in the final cut.

Although the day-in-a-life concept has been around for quite some time, this most recent work seems to be a natural application of the web, and in particular, YouTube. The idea of a truly open submission that captures the creative and mundane alike-presenting it as a perspective on our condition. A draw-back–and one that is substantial–is that the digital divide may leave more in the cold than previous day-in-the-life projects. YouTube’s popularity is worldwide though and the focus perspective should be something more broad than the typical “western” view.

The “Day” will be July 24, 2010, so submit your entry between July 24 and 31, 2010.

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About Cullmann

Chris Cullmann is an interactive media developer. He works for Qi Interactive, a new media agency dedicated to healthcare marketing. His professional and personal portfolio includes interactive websites, viral and social media, and online education applications. His portfolio and observations about the design and marketing industry can be found at www.cullmanndesign.com

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